Expert Market Research notes that key trends include the rapid adoption of online ordering and delivery services, growth of cloud kitchens, and increasing demand for premium and healthy food options. Restaurants are leveraging digital platforms, mobile apps, and social media marketing to reach customers efficiently. Personalization and customization of menu items are becoming central to attracting and retaining consumers.

Another trend is the growing emphasis on sustainability, with restaurants using eco-friendly packaging, locally sourced ingredients, and reducing food waste. Technology-driven solutions such as contactless payments, AI-based recommendations, and smart kitchen management are also shaping the industry, making the food service market in South Korea more innovative and resilient.